One of the best ways to get your website and content clicked on for a search query is having your content featured in Google’s featured snippet box. According to a Moz.com article, “Ben Goodsell reports that the click-through rate (CTR) on a featured page increased from two percent to eight percent once it’s placed in an answer box, with revenue …
Want to Improve Search Engine Rankings? Think About Keywords
One of the number one online objectives a business has is to show up on the first page of Google, and preferably, the number one spot. But before getting to that spot, a business needs to figure out what keywords and search queries are most important. For some companies there is no right keyword or search query, but others want …